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Genie Zoom Boom

Genie Zoom Boom

Bud Bushnell established Genie Industries during the year 1966, after he purchased the manufacturing rights to a material lift which functioned on compressed air. The name Genie came from the "magic in the bottle" which was used to lower and raise the hoist. This device greatly impressed customers and therefore, the name was born.

Genie has moved into many new markets, since the need for lifts and work platforms grew. Over time, when the requirements for new equipment to meet numerous applications grew, the company made itself recognized in numerous new markets. Like for example, Genie went into production with stick booms, telehandlers, man-lifts, articulated booms and light towers.

Due to the economic slump during the beginning of the 2000s, Genie decided to secure a partner who held the same values. They partnered up together with Terex Corporation. This company has a history obtaining equipment manufacturers across the globe who proved to be a good business match. Genie Industries was sold in 2002 and became a part of Terex Corporation.

Because of the Genie name and its solid reputation within the workplace, it was decided to maintain the Genie brand as part of the Terex Aerial Work Platforms. This was only decided after the initial few years following the sale. Therefore, all Genie machinery continue to be marketed under the Genie brand name.

The company takes great pride in listening and taking advise from their clients. Genie has always been continually devoted to improving the efficiency and quality in addition to minimizing wastes. Even long after the sale has been closed, the company focuses on providing exceptional support. These are the very work practices which have made Genie a trusted brand name over the last decades and continue to keep their reputation for top-of-the-line and quality machines.

The Bi-Energy and DC equipment offered by Genie provide quiet operation, emission-free even in the most delicate work environments. Where the machinery must be driven significant distances, such as in industrial situations, the Genie bi-energy system combines the benefits of a 48V DC machine along with the power of a diesel-powered generator.

Compared to any of the different types of aerial platforms, telescopic booms offer greater horizontal reach overall. These machinery are ideal for limited access places in construction and other industrial settings. The Genie Telescopic S booms have been engineered to provide utmost productivity. These equipment deliver the drive speed and supreme traction you need to be able to travel around the work site and job area.

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